Scaling ASA - semantic keyword clusters

Allezjb

Active Member
MY ASA exact match manual bid campaigns did not spend (except for US), no traffic event though the keyword clusters considered to be super relevant not too long-tailed. They only have traffic volume if i set broad match.
So far, the only type of campaign works for me is Maximize Conversion but it could not scale significantly to some extent.
Please guide me what I was missing and what really works for you with ASA - semantic keyword clusters and CPPs.
 
I assume you're struggling because of your relevancy.
If you are app is small, it's normal to not get spend in very competitive keywords.

I recommend you starting with MaxConversions and then analyze the search terms so you can extract some exact keywords that the algorithm has already linked to your app. You'll have a better chance with these.
 
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