SKAN Reporting For Meta iOS Campaigns

[randomguy21]

Setting up a testing campaign. Is there any downside to unchecking "Apple's SKAdNetwork Reporting" at the campaign level for iOS 14+ campaigns? I want to have the ability to expand and use more than 5 different ad sets.

• My MMP (appsflyer) + cost integration is my reporting source of truth
• Don't care about seeing skan reporting in the meta dash

So just wondering if unchecking that option is hurting any type of campaign signal - or if it's purely the option to include skan reporting within meta ads platform, and it's fine to leave off. On default it gets selected

 

[davamosk]

I like receiving att signals on my campaigns as they're purely deterministic and will help Meta.
I haven't tested opting out of that while using AEM so pls let us know in case you test!